Real Cozy — Case Study

UX and design for a four-figure home product: configurator, comparison charts, and 3D, with results the client shared publicly on Clutch.

Results

• Increased Conversion — Client-reported on Clutch: increased conversion rates plus improved bounce rate and session time.
• 5.0 on Clutch Client review — Verified review covering delivery, communication, and outcomes.
• Configurator + 3D Product experience — Finish and TV-size configuration, comparison charts, and animation.

The Challenge

A DTC brand selling four-figure fireplace consoles online. A considered purchase that needs configuration help with finish and TV size, delivery confidence, and an experience that earns trust at a high average ticket.

The Solution

<p>We redesigned the product experience around confidence: a fireplace configurator with finish and TV-size selection, comparison charts, 3D modeling and animation, so a shopper spending four figures can see exactly what will arrive.</p><p>Alongside the product pages we built new landing pages, rewrote content and UX, and ran keyword testing and SEO against the catalog. Beyond the storefront we ran a full-journey SKU analysis to guide merchandising, audited the app stack to cut monthly costs, and handled the operational detail that decides whether a large-format delivery goes well, from shipping changes through to delivery-expectation emails.</p>